Epoxy Flooring Marketing

Get Found, Get Trusted, Get Hired

Epoxy flooring is a competitive business. Homeowners scroll through search results, commercial buyers chase quick quotes, and property managers don’t have time to wait for call-backs. If your business isn’t showing up where they’re looking or if your website isn’t telling your story clearly you’re handing those jobs to someone else.

That’s where we step in.

Unified Essentials helps epoxy flooring installers get found, get trusted, and get hired through a combination of smart SEO, local visibility, and campaigns built around the way flooring customers actually buy. Whether you handle garages, warehouses, retail spaces, or industrial facilities, we position your business in front of the right prospects at the right moment.

Why Epoxy Pros Trust Our Approach

We understand how flooring customers think

People searching for epoxy flooring rarely browse for fun. They’re ready to compare, ask questions, check reviews, and schedule estimates. Our strategy focuses on:

Search terms homeowners and facility managers actually use
Local pages that match high-intent searches
Content that answers real-world questions about durability, finishes, timelines, and pricing

This makes your business the one they stay with not just click past.

SEO built specifically for epoxy flooring installers

Generic SEO doesn’t cut it in this industry. We tailor everything so your website starts appearing for the searches that bring in profitable jobs.

Including:

SEO for epoxy flooring installers
SEO for garage floor coating contractors
Local SEO for flooring installers
Service-area optimization for epoxy flooring companies

Your site becomes easier to find, easier to navigate, and easier to trust.

Digital Marketing That Moves With Your Workflow

Local SEO that keeps the phone ringing

Most epoxy flooring customers search locally. We build out neighborhood-specific, city-specific, and service-specific pages that make your company feel established and close by even if you serve a wide radius.

You show up where the jobs are.

Campaigns built for installers, not generic contractors

Epoxy flooring buyers care about results they can see. So your marketing includes:

Before-and-after visuals
Project-focused landing pages
Benefit-driven service descriptions
Job-type keywords tied to commercial and residential search intent

It feels personal, clear, and credible.

A Real-World Case Study

A mid-sized epoxy flooring company in Central Florida came to us after spending over a year with a marketing agency that delivered nothing but “monthly reports.” Their biggest problem: the phone wasn’t ringing, and they weren’t showing up for their core services—metallic floors, garage coating, and industrial epoxy.

Here’s what happened after switching to Unified Essentials:

We rebuilt their service pages around user intent and local searches.
We optimized for digital marketing for flooring installers and high-intent commercial flooring terms.
We launched local campaigns focused on garages, warehouses, and retail spaces within a 35-mile radius.

Within 90 days:

Website traffic from local searches increased by 62%
Weekly quote requests doubled
Their close rate went up because leads were now more educated and ready to move forward

No gimmicks. Just a clean strategy grounded in what real customers look for.

Frequently Asked Questions

How does SEO help epoxy flooring installers get more jobs?

Most people looking for epoxy flooring start with Google whether it’s a homeowner checking garage floor options or a manager comparing commercial coatings. SEO makes sure your business shows up when they search. By optimizing your website for terms like epoxy flooring installers near me, garage epoxy coating, or industrial floor coating, you attract visitors who are already interested in hiring someone.

Do I need local SEO if I serve multiple cities?

Yes. In fact, it’s even more important. Local SEO helps you appear in each of the cities you serve, not just your home base. We build out service-area pages, optimize your Google Business Profile, and create location-specific content so customers find you in every market you cover.

How long does it take to see results?

SEO builds momentum over time. Most epoxy flooring installers see noticeable improvements within the first 6–12 weeks, especially in local searches. Your rankings continue improving as content, reviews, and local signals grow. Paid campaigns can fill the gap while SEO ramps up, giving you both quick wins and long-term growth.

Can you help with commercial flooring leads too?

Absolutely. Commercial clients search differently than homeowners. We target searches for warehouses, restaurants, manufacturing facilities, auto shops, schools, and other spaces that need durable flooring. You get a mix of residential and commercial leads depending on the type of jobs you want.

What if I don’t have a website or mine is outdated?

No problem. We can build or rebuild your site so it actually works for your business. That means faster load times, clear service descriptions, strong visuals, and pages designed specifically for epoxy flooring search intent. A solid website becomes one of your best sales tools.

How do you track leads and results?

Everything is tracked calls, forms, messages, quote requests, bookings, and even keywords that triggered each lead. You’ll know exactly where jobs are coming from and which marketing efforts are performing. No confusing reports, no guessing.

Do you handle social media marketing for flooring installers?

Yes. Social media works especially well for epoxy because people want to see results. We create visuals, short videos, project highlights, and ads that showcase transformations. This helps you stand out and attract people who didn’t even know they needed an upgrade until they saw your work.

What makes your service different from other marketing companies?

We don’t use a copy-and-paste strategy. Everything is built around how epoxy buyers make decisions. That means real local SEO, realistic content, strong visuals, and lead systems that reflect actual on-site jobs not generic contractor marketing. And you get full visibility into performance so you always know what’s working.

Can you help my business get more reviews?

Yes. We set up an automated review system that sends friendly, professional requests to customers right after a job is completed. More reviews mean better trust, higher rankings, and more booked flooring projects.

What’s the first step if I want to get started?

Just reach out. We’ll look at your website, your local visibility, and the markets you serve. From there, we build a clear plan that fits your goals whether you want more residential garage work, more commercial projects, or a balanced mix.
sales@unifiedessentials.com
1 (888) 436 8850

Epoxy Flooring Installers